Project Description:

The Digital Investor programme introduces secure blockchain-based digital financial instruments that have been integrated into the company’s employer value proposition since 2023. 

Beyond being a motivational tool, this initiative doubles as a comprehensive financial educational programme, successfully reshaping financial market comprehension for tens of thousands of employees. By providing insights into cutting-edge financial instruments now being rapidly adopted in Russia and significantly boosting financial literacy, it directly elevates workforce wellbeing.

Unprecedented in the Russian market, the project pioneers the innovative use of technology to create a platform for employees' long-term financial wellbeing that rewards their dedication and performance.