As part of the EMBRAS 2026 Employer Brand Award, the annual international Employer Brand Summit will bring together business and HR leaders to explore the most pressing issues in employer branding shaping the year ahead.

The EMBRAS Summit is a unique platform for sharing and advancing best practices in employer branding, exchanging experience and fresh ideas, and exploring how organisations can transform their HR practices to become more effective, agile and future-ready.

This year’s Summit theme is: “HR as a Business Architect: From Support to Strategy”

We will explore how the role of HR is evolving and which business decisions will shape the way organisations manage people in the years ahead:
♦️ how to lead organisations through transformation without losing people along the way
♦️ what CEOs really expect from HR Directors
♦️ how HR can influence business results and make data-driven decisions
♦️ why people should be seen as an investment, not simply a cost
♦️ how corporate culture becomes a strategic business asset
♦️ which technologies and AI tools are reshaping the HR profession
♦️ what HR may look like by 2030 and which competencies will become essential 

What to expect:
🔶 40+ speakers and experts
🔶 4 thematic blocks
🔶 Real-life cases, fresh ideas and practical tools
🔶 New connections and a strong professional community

The EMBRAS Summit is designed for business owners, HR Directors, Talent Acquisition and Learning & Development leaders, senior executives, HR managers and heads of HR functions.

EMBRAS 2026 is more than just a conference. It is an intensive one-day experience designed to offer a fresh perspective on employer branding, HR and people development.

You will leave with practical ideas, useful tools, new insights and concrete solutions that you can start applying in your work the very next day.

The ticket includes full access to the Summit, coffee breaks and receptions, as well as admission to the EMBRAS 2026 Awards Ceremony, where this year’s winners and runners-up will be announced.